Which advertiser hijacked the Oxford/Cambridge boat race with a
a StepStone b Beefeater c Rover d Powerboat Monthly
What did Lord Bell’s Chime Communications group buy last week?
a Harvard PR b Brass Tacks Publishing c A high-tech PR company
Who signed a dollars 100m deal to sponsor the Olympics up to 2008?
a Coca-Cola b IBM c Kodak d Hyundai
How much did Tony O’Reilly pay for the Belfast Telegraph?
a pounds 125m b pounds 200m c pounds 250m d pounds 300m.
ANSWERS: 1: StepStone. 2: All of them. 3: Kodak. 4: pounds 300m.