DIARY: Turkey of the week - Bray Leino/Wrigley's Extra Thin Ice Peppermint Snap

Mark Sweney is annoyed with Bray Leino's ad for Wrigley's Extra Thin Ice Peppermint Snap: "'Relevance' seems to be a word as foreign to the team behind this creative as the bizarre, irrelevant tropical island location. And did no-one tell Wrigley's that misuse of a Maori haka, a New Zealand tradition, landed the Bass brand Reef in trouble last year?"

Topics