Diary: Turkey of the week - Grey Kobenhavn/Coke Zero

Noel Bussey cannot believe there's another utterly useless Coke Zero ad out:

"It might be a different agency in Grey Kobenhavn, but it's still the same shit. After its horrendous launch campaign (that earned a Turkey of the Year for VCCP), Coke Zero has released another absolute stinker. It's like a cross between the appalling film Crank and the woodland creature house-cleaning scene in Snow White. Can it really be that difficult to market a drink to 18- to 35-year-old males?"


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