Diary: Turkey of the week - Grey Worldwide/Seat Altea

Jeremy Lee does not think Grey Worldwide's TV spot for the Seat Altea leads the way: "This ad provokes a variety of emotions, none positive. There's something disturbing about the man on the train being cuddled by a cartoon schoolgirl, while the statement 'they said a chair had to have four legs' would have left me wondering who said it and when, if only I cared." Seen worse? E-mail turkeys.campaign@haynet.com.


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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).