Diary: Turkey of the week - In-house/We Buy Any Car

Katherine Levy is horrified by the new ad for the online car purchaser We Buy Any Car, which was created in-house:

"It opens with that awful fake voice bad actresses tend to put on in tacky ads, as if speaking to a toddler. She asks why her friend's boyfriend isn't at her party and we discover that nerdy BF is struggling to sell his car. Cue a chorus of women shouting the brand's awful jingle in a faux rap down the phone to him. There's a dancing dog too. 'Nuff said."