Diary: Turkey of the week - J. Walter Thompson/Smirnoff Ice

Jeremy Lee baulks at J. Walter Thompson's TV spot for Smirnoff Ice: "Now, I'm up for a laugh as much as the next man but this ad seems to be about ten years out of date. The only accolade this spot will win is the most charmless, least funny of all the 'lads culture' ads. Unfortunately, this reflects as poorly on the brand as it does on the creative team." Seen worse? E-mail turkeys.campaign@haynet.com.


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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).