Diary: Turkey of the week - Newspaper Marketing Agency

The latest national press ad for the Newspaper Marketing Agency has Claire Beale squirming: "OK, we're probably supposed to see the irony in this ad. But it's not clever enough to overcome the crassness of the image. As a bid to persuade clients to use newspaper advertising more effectively, this is way off the mark and does the medium itself absolutely no favours." Seen worse? E-mail turkeys.campaign@haynet.com.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).