Diary: Turkey of the week - Ogilvy & Mather/Munch Bunch

Claire Billings is unimpressed by Ogilvy & Mather's ad for Munch Bunch: "I fail to see who is the target audience with this latest campaign. Using a predictable visual gag such as the boy headbutting his father's crotch as he attempts to run through his legs is unlikely to inspire anyone to buy this product over its rivals." Seen a worse turkey? E-mail turkeys.campaign@haynet.com.


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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).