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Diary: Turkey of the week - Saatchi & Saatchi/Head & Shoulders

James Hamilton is follically challenged by Saatchi & Saatchi's new spot for Head & Shoulders:

"Whether it's by chance or by design, Saatchis has managed to come up with possibly the most detestable brand 'spokesman' of all time. Mickey is a dandruff-plagued sex pest who uses his Head & Shouldered locks to devastating effect with the 'ladies', employing a variety of styles to suit the venues in which he attempts to worm his oily way into their affections. Watching this, you want to ponder the eternal question: why can't agencies produce a decent shampoo ad?"

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