DIARY: Turkey of the week

Rebecca Beer was puzzled at Leo Burnett's new spot for McDonald's:

'Initially, I was bemused by the numerous Asian Geordies advertising

curried fast food. Now I realise it's a generalisation attempting to

illustrate it as the nation's favourite dish. Not a patch on previous

great ads.'



Topics

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).