Diary: Walsh goes overboard in remorse over Ka cat

Come on, Mike Walsh. We think you doth protest too much.

While we quite understand that you did not envisage the backlash created by Ogilvy & Mather's viral ad for Ford, which features a ginger moggy having its head sliced off by the Sportka, we think you're overdoing the display of contrition.

Since the bad press, O&M has gone to great lengths to insist both the agency and Ford recognised the ad was inappropriate and that was why it was dropped. In a 500-word piece in The Guardian, he continues the hand-wringing.

It was a concept ad, if you will - for internal eyes only. Tragically, it was somehow leaked and the agency has called in a crack IT investigation team - retribution will be swift, etc.

Surely, this can't be the same ad that was an element of its reel, shown to all and sundry with great pride, before Christmas?


Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content


1 Stop and stare at what these nine brands did for the eclipse

You don't have to shield your eyes from social media during an eclipse - brands from DoubleTree by Hilton to Pizza Hut have found creative ways to capitalise on the total solar eclipse.


1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).