Feature

Diary: Water-cooler monitor

WHAT TOPICS HAS THE INDUSTRY BEEN DISCUSSING THIS WEEK?
THE TALK TIME SPENT
Bartle Bogle Hegarty and Levi's. OK, maybe Levi's 1 hr 21 mins
hadn't been sweating BBH much over the past few years,
but it's the end of an era. And whether BBH jumped
before it was pushed or not, it can look back with
pride on one of the most successful creative
relationships in modern advertising history.

To pay-wall or not to pay-wall? Estimates suggest 39 mins
that The Times has lost 90 per cent of its online
readership after going to a subscription model. But
could that 10 per cent of paying readers soon become
the envy of loss-making publishers?

Richard Desmond eyeing Five. It's hard to see why 13 mins
other broadcasters might want to acquire the nation's
fifth terrestrial TV channel. But there's a clear - and
scary - logic to adding it to the OK! fold.

Topics