Feature

Diary: Water-cooler monitor

WHAT TOPICS HAS THE INDUSTRY BEEN DISCUSSING THIS WEEK?
THE TALK TIME SPENT
Fallon designing a chocolate bar. And why not? The 36 mins
Challenge Bar is a brilliant concept. The only shame
is that Fallon hasn't got a share of the IP or a
percentage of sales. Adland needs more examples of
agencies making money from their ideas, not just
charging for their time.

The COI cuts. It's not all bad news for agencies: 22 mins
COI will still need strategy and execution. Expect the
cuts to hit media owners hardest, as government campaigns
take a more social media and "grass roots" approach.

Wonderbra. Could this be the creative opportunity 9 mins
Bartle Bogle Hegarty needs to prove its creative mojo is
still very much alive and, er, rising? It's about time
BBH excited us with its work again.

Topics