Diary: Water-cooler monitor

WHAT TOPICS HAVE THE INDUSTRY BEEN DISCUSSING THIS WEEK?
THE TALK TIME SPENT
WCRS's/Engine's long-awaited IPO. Although the 32 mins 11 secs
management of the holding company denies that
there are any plans for an IPO in the near future,
rumour has it that there's a summertime float being
prepared.

The AAR's pan-European "digital" brief. It's said to 25 mins 17 secs
be for a well-known online brand, but adland is
being driven mad guessing which one.

The return of Lewis. Well done ITV. Kevin Whately's 3 mins 45 secs
humble crimestopper proved a popular draw to ITV's
Sunday-night schedule, bringing in no fewer than
7.4 million viewers.

The freesheet battle. It's getting bloodier, but both 57 mins 51 secs
News Int and Associated still seem equally matched.

Topics

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).