Ah, wonderful. The sun is shining, the birds are singing and the
skies are filled with the sound of cracking bats.
Yes, the London Advertising Softball League season came to an exciting
climax in its first division, which had included young hopefuls from
TBWA/London, Bartle Bogle Hegarty, MediaCom, Euro RSCG Wnek Gosper and
In a tense thriller, the rookies from WCRS rocked to the top of the
table by triumphing over their adversaries, BHWG Proximity, with a
nail-biting final score of 27-20.
The wily WCRSers cracked the ball out of the park with the kind of
relish that would have made Babe Ruth proud. Though it probably helped
having Stef Jardine, who also plays for Great Britain and may be off to
the Olympics in three years, in the team.
BHWG Proximity turned up well prepared, with many supporters, placards,
chants and excessive amounts of booze. Unlike WCRS, who, by all
accounts, put in a rather pitiful appearance. "We had some bloke's mum
and dad, and someone's boyfriend," one player retorted, blaming an
agency meeting and a leaving do for their greatly depleted support.
So nothing to do with the fact that no-one thought they had a chance,
then. "In the past two years we've hardly won a game," Julie Lagden, the
team captain of six years, admitted. She also recounted feeling
"stunned" when her team won the day.
Still, the losers took it gracefully. "They very kindly gave us a bottle
of Champagne, which was very sportsmanlike," Lagden said. Which is more
than could be said for some. "We absolutely stuffed them," Stephen
Woodford, WCRS's chief executive, crowed, with the sportsmanship of
Still, with trophies and medals saluting the "League One 2001
Champions", who needs Pencils?