Diesel kicks off global ad pitch as Anomaly resigns account

Diesel, the Italian fashion brand, has called a pitch for its global advertising business after Anomaly, the nine-month incumbent, resigned the account.

Diesel... pitch
Diesel... pitch

The review process is still in the early stages, but a number of European agencies have been approached about the business.

Anomaly resigned the global account after the conclusion of its Be stupid campaign, which launched in January. It encouraged consumers to embrace their stupid side, by showing characters committing unwise acts.

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content


1 Why creative people have lost their way

What better way to kick off the inaugural issue of Campaign's monthly print offering than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...


1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).