He developed a love of photography from a young age. After working long hours in London for a number of years he decided to go back to his love of the camera and took a career break to travel the world and pursue his art.
"You relay that back into the work you do," said Morrison. "If you have a creative framework then you can apply that to anything."
Watch the video interview above and read the full profile in this week's Marketing or online at marketingmagazine.co.uk.