Digital & Direct brief: Alfa Romeo appoints R/GA

Alfa Romeo has appointed R/GA to its EUR1.5m (£1.4m) pan-European digital account, following a final-round pitch against Work Club. The car marque reaches its centenary next year and will celebrate the occasion with online marketing activity.


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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).