Directory’s Chris Dada switches to Academy

Academy, Campaign’s production company of the year, has poached the award-winning director, Chris Dada, from the Directory.

Academy, Campaign’s production company of the year, has poached the

award-winning director, Chris Dada, from the Directory.



Dada, who is best known for his work on Ikea, left the Directory a month

ago with his producer, Juliette Harris, and the company’s managing

director, Niki Casar.



Casar joined the Directory in 1997 to raise its profile. Her departure,

along with the Directory’s best-known director, is a severe blow to the

company.



’Academy is a high-profile company and it feels very right to be here,’

Dada said. ’I am surrounded by people doing exciting things and there is

a real buzz about the place,’ he added.



Dada studied acting and playwriting in Los Angeles before returning to

London to take up a place on the film course at Bournemouth & Poole

College of Art and Design.



There, he directed several short films including The Outsiders, a

documentary about a dance workshop in Nottingham Prison, which was

screened on Channel 4 and selected for several film festivals including

New York, Sydney, Munich and Edinburgh.



His first commercial was for Club 18-30 and won a Gold at the Midsummer

Showcase and recognition at the British Television Advertising and

Creative Circle Awards.



He has since directed several high-profile commercials including two

Ikea spots for St Luke’s: ’Belinda’s letter’ and the controversial

’downsizer’ ad.



Commercials that helped Academy win Campaign production company of the

year in 1998 included Jonathan Glazer’s ’park life’ spot for Nike and

’swimblack’ for Guinness.



Topics

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Stop and stare at what these nine brands did for the eclipse

You don't have to shield your eyes from social media during an eclipse - brands from DoubleTree by Hilton to Pizza Hut have found creative ways to capitalise on the total solar eclipse.

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).