At a time when too many clients demand the earth from their agencies while paying a pittance for it, Procter & Gamble (see Feature, page 24) stands apart, commanding adland's respect because it has taken huge steps to earn it. Arrogance has given way to relative humility, a willingness to learn from its roster shops and an open and receptive culture. There must be a lesson in there somewhere.
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Head of Studio Competitive Studio 71, London
Digital Business Development Consultant - Design & Brand Comms Agency £50,000 + attractive bens package. Ann Sharman Recruitment, London (Central), London (Greater)
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TBWA\London has brought on Sara Tate as chief executive as the agency rounds off its new management line-up.
Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).