So farewell then to those Caffrey’s-drinking Irish boyos getting
misty-eyed in a New York bar over a tune from home tickled out of a
Bass is switching the creative assignment out of WCRS, claiming that the
brand ’would benefit from a fresh approach’.
Maybe so. It’s always been a mystery why, if those lads are so wistful
about sweaty hurling teams and dreary dockyards, they prefer to be 3,500
miles away from them.