EDITORIAL: Radio advertising owes a lot to Warren

Time was when radio was the creative department pariah. Nobody wanted to work on it and the results reflected that fact. That's changing as radio steadily increases market share. Much of that is due to Peter Warren's ambassadorial role among creative and media agencies during his five years as the non-executive chairman of the Radio Advertising Bureau. He steps down having laid some solid foundations on which the RAB can build.

Time was when radio was the creative department pariah. Nobody wanted to work on it and the results reflected that fact. That's changing as radio steadily increases market share. Much of that is due to Peter Warren's ambassadorial role among creative and media agencies during his five years as the non-executive chairman of the Radio Advertising Bureau. He steps down having laid some solid foundations on which the RAB can build.



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).