For an industry all too often stereotyped by large egos and even
larger pay cheques, advertising does more than its fair share of
Take the Unicef campaign in production at TBWA/London.
The global push stars Nelson Mandela and will launch Unicef's Global
Movement For Children. Crucially, the pounds 200 million worth of media
space has been donated by Unicef supporters and there's no better
example of what can really be achieved when the advertising industry
pulls together for a great cause.