Emap Esprit Network, the new name for Emap’s recently merged trade
and consumer health brands, is recruiting an advertising director and
sales team, and has announced a number of executive appointments.
The group, which combines trade titles such as Nursing Times and Therapy
Weekly with consumer magazines such as Mother & Baby, Slimming and
Here’s Health, was formed out of last November’s reorganisation of Emap
businesses into four multi-media networks.
The ten-strong sales team will sell a mixture of classified and
semi-display to the health magazines’ small advertisers who don’t use
It will operate outside of Tom Toumazis’ Emap sales company - codenamed
Dolphin - but its ad director will ensure that Esprit’s national
advertising opportunities are maximised.
The sales staff who currently sell on the health magazines will be
considered for the Esprit team but some of the positions will be
As well as magazines, the Esprit network encompasses other elements,
including exhibition, conference and digital media businesses.
These were added to last week with the launch of www.nursingtimes.net
which claims to be the biggest health recruitment website in Europe.
Other health-related internet businesses are promised to materialise
later this year.
Esprit managing director Tim Brooks, who will also chair the new Esprit
board, has appointed Carrie Barker as executive publishing director for
all the consumer titles in the network. Barker, who also joins the
Esprit board, previously managed the titles as publishing director at
Nicki Brown also moves over from Emap Elan and joins the Esprit board as
publishing director of Mother & Baby and Pregnancy & Birth.
Therese Ahearne joined Esprit last week as consultant publisher of
Here’s Health and Slimming. She was formerly publisher of BBC Good Food
and Vegetarian Good Food. And Sam Fitz-Gibbon will continue as publisher
of Yours in the new network.
Brooks has also appointed Ken Crosland as Esprit’s events development
manager. He was previously exhibition sales manager at Emap Healthcare
and prior to that worked on the BBC Clothes Show Live.