Energizer 'immortal' by Grupo Gallegos

"Immortal" is the newest commercial developed by Grupo Gallegos for Energizer, to be shown in Mexico. Following the successful "Japanese" and "beard" ads, it is based on the protagonist's life, one that is non-stop and, as the title would suggest, immortal. Everything seems short lived to our distracted character, the only things that really last are his batteries and his life. The challenge for Grupo Gallegos in this third spot was to include more brand presence and integration of the brand's icon, the famous Energizer bunny.