Euro RSCG lands Nasdaq’s creative account in the UK

Euro RSCG Wnek Gosper has been appointed to take over the UK creative account for the electronic US stock market, Nasdaq.

Euro RSCG Wnek Gosper has been appointed to take over the UK

creative account for the electronic US stock market, Nasdaq.

Media on the business is already handled by Euro RSCG’s sister company,

Mediapolis, which won the account a year ago. Nasdaq has been running

ads by Messner Vetere Berger McNamee Schmetterer/Euro RSCG in the US,

but some creative work will now get the local treatment from Euro RSCG

Wnek Gosper.

Nasdaq has been advertising exclusively on television but is thought to

be planning an additional press and poster campaign this year, devised

with the help of Mark Wnek, Euro RSCG Wnek Gosper’s executive creative


Nasdaq, which sponsors Sky Sports’ television coverage of the National

Football League, is waging a campaign to promote listings for European

companies. Television ads ran in the UK in the first and last quarters

of 1997, aimed at businessmen in the South-east of England.

Set up in 1971 as the first electronic stock market, Nasdaq provides a

listing for more than 5,500 fast-growing US companies and is bigger than

the London and Tokyo stock exchanges. Nasdaq has drawn some of the

world’s largest hi-tech companies to its market including Microsoft,

Apple, Intel and Dell.

Nasdaq is petitioning to be seen as a more realistic measure of stock

market performance than the Dow Jones index, which lists only 40


Nearly 50 UK companies are listed on Nasdaq including Richard Branson’s

Virgin Express airline.

No-one at Euro RSCG was available to comment as Campaign went to


Nasdaq’s associate director of international marketing, Judith Lacey,

said: ’Press and poster work may be adapted for the UK in the future.’

Become a member of Campaign from just £45 a quarter

Get the very latest news and insight from Campaign with unrestricted access to ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content


1 Why creative people have lost their way

What better way to kick off Campaign's relaunch than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...


1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).