Fableists believe children like Finn should be outdoors enjoying life

After a boy spends a day alone, contemplating how to fill his time and then taking to the streets with his skateboard, the words "Kids don't belong in factories" fills the screen.

The film for Fableists, the 100% sweatshop-free kids clothing company, shows the importance of children having the ability to act like children in this film, where a boy called Finn is the master of his own day.

Brand: Fableists

Agency: Brothers and Sisters 

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Share

1 Martin Freeman fronts Vodafone UK's first integrated ad campaign by Ogilvy

The Hobbit and Sherlock star Martin Freeman plays a rude wedding guest in Vodafone's first integrated ad campaign since the telecoms giant moved its UK ad business to Ogilvy & Mather earlier this year.

Case study: How 'This girl can' got 1.6 million women exercising
Shares0
Share

1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

Just published

More