Facebook ups its UK ad activities

Facebook UK has hired senior executives from Guardian News & Media and AOL as it continues to expand its commercial activities.

The social network has recruited Josh Smith as head of ISO (inside sales organisation), from Guardian News & Media, where he was national online manager.

In addition, the company has hired Trevor Johnson as head of planning and strategy from AOL where he was senior manager, head of consumer insights.

The appointments come at a crucial time as the company looks to persuade agencies to devote more of their budgets to social networking.

In March, Facebook poached Google executive Sheryl Sandberg to fill its chief operating officer role in an attempt to expand the social networking site globally.

Sandberg left her position as vice-president of global online sales and operations at Google, where she spent six years.

Topics

Become a member of Campaign from just £45 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).