Fallon unveils latest Gold Spot starring Juliette Lewis

LONDON - Orange is launching its latest Gold Spot ad this weekend, featuring the actress-turned-singer Juliette Lewis.

This latest ad sees the Orange Film Board recording the director's commentary for a new "re-envisioned" version of the martial arts classic Fist Of Fury; Fngrz Of Fury.

The star of the film, Lewis, joins the film board characters Mr Dresden and Elliot for the recording, but is shocked to find out that a mobile phone has been inserted rather un-subtly into the action.

While Dresden and Elliot attempt to voice the comments of missing cast members Jean-Claude Van Damme and Vin Diesel, Lewis becomes increasingly irate and storms out.

The ad drives viewers to a website, created by Poke, which carries spoof promotional materials for the film.

Alongside the ads, Orange is running a competition for consumers to invent a title of a "re-envisioned" film for the Orange Film Studios. The contest will run until the end of August when the winning title will be made into a Gold Spot ad.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).