Fallon wins top slot for 'street music' ad at BTA Craft Awards

Fallon's "street music" ad for BBC Radio 1 Xtra was named the overall winner at the 2003 British Television Advertising Craft Awards.

The ad, directed by Nick Gordon through the production company Academy, scooped the AFM Lighting Award for best crafted commercial at the eighth annual awards ceremony held on 3 November. The copywriter was Rob Potts with art direction by Andy Jex.

The spot also won in the best use of recorded music category and was awarded a trophy for best sound design.

The casting of the former Cold Feet star James Nesbitt in Abbott Mead Vickers BBDO's "haircut" spot for Yellow Pages secured the award for best performance by an actor. Irish Sharples claimed the best actress award for her role in DFGW's "grannies" for the BBC.

The top spot for best computer animation went to Bartle Bogle Hegarty's "fish" ad for the whisky brand Johnnie Walker through Spectre. The computer animation company was Framestore CFC.

"Fish" also earned runner-up spots in the best video post-production section and for best editing by Steve Gandolfi.

Blink's Lionel Goldstein was named best director for "ear tennis" for Microsoft by BBH, while Guy Manwaring was named best new director with "experiment" for Wrigley's through Therapy Films.

The presentations were made by Peter Cattaneo, the director of The Full Monty.

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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).