FCA! scooped both golds at the inaugural Campaign Direct awards
this week, winning agency of the year and best overall execution for the
Wales Tourist Board ’van’ stunt.
Despite fierce competition from HPT Brand Response, Lowe Direct and WWAV
Rapp Collins for the agency of the year title, FCA! emerged as the clear
The agency’s work for the Wales Tourist Board won three awards: silver
for ’two hours and a million miles away’ and silver and gold for
Among other silver winners were Archibald Ingall Stretton with ’band
wrap’ for VirginNet and Barraclough Hall Woolston Gray with ’actual
size’ for VW Polo.
Saatchi & Saatchi picked up two silvers, for ’booby trap’ for the Army
and ’empty envelope’ for its graduate recruitment scheme.