Forrest starts shop and turns his back on Red Spider plan

Chris Forrest, the former planning director of Duckworth Finn Grubb Waters, has abandoned plans to join Red Spider, the planning group, and has set up his own company, Forrest Associates.

Chris Forrest, the former planning director of Duckworth Finn Grubb

Waters, has abandoned plans to join Red Spider, the planning group, and

has set up his own company, Forrest Associates.



Discussions between Forrest and Red Spider broke down at the last

minute, although the two are still planning possible collaborations for

the future.



Forrest said: ’There is a great deal of interest in independent planning

at the moment and my phone has not stopped ringing. For the first two

years I intend to be small, and at the moment the ’Associates’ is just

the family and the guinea pig. I have just come out of a happy

relationship and want to sleep around a bit, but eventually I will go

back into world domination mode.’



He is already working with Bartle Bogle Hegarty, putting together a case

for Levi’s entry into the Advertising Effectiveness Awards, and helping

Rapier Stead and Bowden with its pitch for the pounds 25 million Cable

and Wireless launch.



Forrest quit Duckworth Finn nearly two months ago (Campaign, 28 March)

after six years at the agency, with the intention of setting up on his

own. He put these plans on hold only when talks with Red Spider reached

an advanced stage.



At Duckworth Finn, Forrest won two IPA Effectiveness Awards for the

Daewoo launch campaign, and also worked on Pizza Hut. He is

vice-chairman of the Account Planning Group, for which he is running the

1997 APG Awards.



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