Freedent 'living room' by CLM BBDO

A box of chewing gum that contains a whopping 70 pellets is the source of amazement in this new campaign for Freedent, created by CLM BBDO. In one spot, a father is more amazed to see the box of Freedent than to catch his daughter in flagrante delicto in his living room. A second ad shows two office workers excitedly discussing the development, ignoring a co-worker who is going berserk in his office.