Future hunts ad team for 3D World launch

Future Publishing is on the hunt for an ad manager and sales executive for a new magazine aimed at the 3D creative industry.

Future Publishing is on the hunt for an ad manager and sales

executive for a new magazine aimed at the 3D creative industry.



Launching in July, 3D World will target 3D enthusiasts and professionals

who work in animation, graphics and film.



Future has created the magazine following the success of a special 3D

edition of Computer Arts, which was published in December.



The publisher claims to have sold out of all 15,000 copies.



According to Future, 3D World will be the first magazine dedicated to

this market. Editorially, the title will feature industry news and

profiles, ’walkthroughs’ - step-by-step software guides - and product

reviews.



It will be more consumer focused than its closest UK rival, CGI

published by MDI.



The advertising staff are likely to be located in Bath but if good

candidates from London apply, the office may be set up in the

capital.



3D World will publish monthly with a premium cover price of pounds 5.

Every issue will carry a covermounted CD offering free software demos

and other technical aids. It will launch with 100 pages, a 50,000 print

run and a settle-down sales target of 30,000.



There are 20 pages reserved for advertising, which will feature 3D

graphics stockists and manufacturers. The sales team will target

recruitment advertisers once the magazine is established.



Publisher Paul Pettengale believes there will be a significant market

for the magazine overseas. With this in mind, Future is launching a

website - www.3dworldmag.com - in April in advance of the magazine

launch.



Pettengale said: ’There is a US magazine called 3D but we believe we can

produce something better and use our US associate, Imagine Media, to

distribute it.’



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