GALLERY 10: CNN - Signs, Clocks

Beautifully shot, tightly edited spots that glide from one exotic location to another marking a dramatic departure for animation director, Sam Arthur.

It also marks a departure for CNN whose ads are usually noisy and frenetic, blasting us with bulletins, war zones and grim-faced reporters.

These ads take a serene approach with a slow-build, the aesthetically pleasing images drawing us in and forcing us to guess what it's all about. Arthur covered 35,000 miles in less than 22 days to film the spots.

Product/client: CNN

Agency: WCRS

5 Golden Square

London W1R 4BS

UK

T: +44 20 7806 5000

F: +44 20 7806 5099

email: firstname.surname@wcrs.co.uk

Creative Directors: Mike Wells, Will Barnett

Agency Producer: Barney Buxton

Art Director: Mike Wells

Writer: Will Barnett

Production company: Rose Hackney Barber

6-8 Kingly Court

London W1R 5LE

UK

T: +44 20 7734 7080

F: +44 20 7434 4102

email: sandra@rosehackneybarber.com

Director: Sam Arthur

Producer: Josh Davies

Director of Photography: Jake Polonsky

Post-production company: VTR

64 Dean St

London W1V 5HG

UK

T: +44 20 7437 0026

F: +44 20 7439 9427

email: info@vtr.co.uk

Editor: Scott Crane; The Quarry

Flame Artist: Glyn Tebbutt

Sound Design: Aardvark

Topics

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Why creative people have lost their way

What better way to kick off the inaugural issue of Campaign's monthly print offering than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).