GALLERY 10: Comviq Leonard

Swedish telecoms company Comviq uses twisted humour to highlight the advantages of its prepaid mobile service. Gaining a bonus of 2p per minute of talk time for every call received and answered, the spots aim to encourage customers to have their handsets with them at all times - whatever the circumstances. A convincing set-up and great performances mean that when it comes, the punchline is a surprise. The bare-faced cheek (pardon the pun) of the naked man also made us smile. A Bronze winner.

Product/client: Comviq

Agency: Forsman & Bodenfors

Kyrogatan 48

411 08 Gothenburg


T: +46 31 176730

F: +46 31 138353


Agency Producer: Charlotte Most

Art Director: Kim Cramer

Writer: Martin Ringquist

Production company: Thomas Thomas

14/19 Great Chapel St

London W1F 8FN


T: +44 20 7437 1112

F: +44 20 7437 1113


Director: Kevin Thomas

Producer: Phillipa Thomas

Director of Photography: Bob Pendar Hughes

Post-production company: STO.PP


Odengatan 104

113 22 Stockholm


T: +46 8 5 0703 500

F: +46 85 0732 7722


Post-production company: The Mill

40-41 Great Marlborough St

London W1V 1DA


T: +44 20 7287 4041

F: +44 20 7287 8393


Editor: Brian Dyke

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