GALLERY 11: Nissan Micra - Do you speak Micra?

Lynch was attracted to the script for its surreal nature and for the fact that he was interested in its attempt to create a new language. The idea is that the new Micra is so original, neologisms have to be coined to describe it. So for example, we have "compacious" - an amalgam of compact and spacious. The key for Lynch was to make the car the star, as it is a new launch, whist avoiding the cliches of the category.

Product/client: Nissan Micra

Agency: TBWA/Paris

162-164 rue de Billancourt

92100 Boulogne Billancourt

France

T: +33 1 49 09 70 10

F: +33 1 49 09 73 18

email: sophie.gellet@tbwa-europe.com

Creative Director: Chris Garbutt

Agency Producer: Francoise Korb

Art Director: Nick Hine

Production company: Plein Soleil

67 Bld du General Martial Valin

75015 Paris

France

T: +33 1 53 98 82 00

email: jluzan@plein-soleil.net

Director: David Lynch

Producer: Jean-Louis Uzan

Director of Photography: Jean-Yves Escoffier

Post-production company: Creo

2046 Broadway

Santa Monica 90404

CA

USA

T: +1 310 315 9553

Editor: Mary Sweeney

Music: David Lynch

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