GALLERY 19: New York Metro - Restaurants, Bars

This amusing and simple campaign for the New York Metro web site works in tandem with its print campaign - literally. Creative banter was laid down on clip art from the print campaign. 'Restaurant' follows the adventures of an amorous couple, unable to part from a passionate kiss as they enjoy their food, while 'Bars' opens in a lesbian bar with two wisecracking sailors enjoying the sights. Comedy is used effectively to convey how one can find the city's best spots through New York Metro.

Product/client: NewYorkMetro.com

Agency: DeVito/Verdi

100 Sixth Avenue

12th Floor

New York NY 10013

USA

T: +1 212 431 4694

F: +1 212 431 4940

email: everdi@devitoverdi.com

Creative Director: Sal DeVito

Art Directors: Chris Turner, Barbara Eibel, Anthony De Curolis

Writers: Scott Kaplan, Mark Teringo, Erik Fahrenkopf

Agency Producer: Barbara Michelson

Production company: Pitch Productions

New York

USA

T: +1 212 584 5840

Directors: Pat Smith, Steve Katz

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).