GALLERY 19: Oxygen Media - Pageant

To convey a politically correct message about the representation of women in the media, Mullen has chosen the highly un-PC vehicle of beauty contests. The idea has been expertly executed by Buckley, and brilliantly edited by Andre Betz at Bug Editorial. Although it may look as though old footage has been spliced together, none of the material is stock. Buckley instead filmed using a variety of looks and styles to create a very convincing back catalogue.

Product/client: Oxygen Media

Agency: Mullen Advertising

36 Essex Street

Wenham 01984

MA

USA

T: +1 978 468 1155

F: +1 978 468 1133

Creative Director: Tim Roper

Agency Producer: Sarah Monaco

Art Director: Toygar Bazarkaya

Writer: Tim Roper

Production company: Hungry Man

428 Broadway

6th Floor

New York 10013

New York

USA

T: +1 212 625 5600

F: +1 212 625 5699

email: Katies@hungryman.

Director: Bryan Buckley

Producer: Kevin Byrne

Director of Photography: Russel Carpenter

Post-production company: Bug Editorial

75 Spring Street

New York NY 10012

T: +1 212 625 1313

F: +1 212 625 1414

Editor: Andre Betz

Visual Effects

Tim Creon; Nice Shoes

Topics

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Stop and stare at what these nine brands did for the eclipse

You don't have to shield your eyes from social media during an eclipse - brands from DoubleTree by Hilton to Pizza Hut have found creative ways to capitalise on the total solar eclipse.

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).