GALLERY 26: Private View - Nashua Mobile

"It's difficult to think of two great ads outside of Saatchi & Saatchi but I'll give it a bash. My first choice is Nashua Tennis Sponsorship campaign featuring Anna Kournikova. One of the ads shows the ball boy surreptitiously sniffing the ball. I love this ad because there are so many PC ads out there that spend a good 60 seconds avoiding the subject matter. Whereas this one simply tears ass past the strawberry straight to the selling proposition." (BW)

Client/title: Nashua Mobile/Sniff

Agency: TBWA Hunt Lascaris

PO Box 785203


2146 Johannesburg

South Africa

T: +27 11 884 0570

F: +27 11 883 7624

Creative director: Sue Anderson

Agency producer: Juanita Strydom

Art directors

Chris Garbutt

Paul Anderson

Writers: Sue Anderson, Nicolas Hulley

Production company: Accelerator Films

58 Wessels Road



South Africa

T: +27117849391

Director: David Gillard

Producer: Keren Kilkoyn

Director of photography: Werner Maritz

Post-production company: Prime Cut Post Production

PO Box 336


2123 Johannesburg

South Africa

T: +27 11 784 9391

F: +27 11 883 8844

Editor: Paul West

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).