Google Glass hits the catwalk at DVF show

Google has released a video of Google Glass, its vision for a wearable computer, making its fashion debut on the catwalk at designer Diane Von Furstenberg's (DVF) New York Fashion Week show.

Diane Von Furstenberg: wears the Google Glasses
Diane Von Furstenberg: wears the Google Glasses

The battery-powered electronic glasses have an embedded camera, and display data in onto a small screen in the top corner of the right eye's field of vision. The Glass project is spearheaded by Google co-founder Sergy Brin.

Brin and von Furstenberg made an appearance at the end of the show on Sunday (9 September).

Brin said: "Beauty, style and comfort are as important to Glass as the latest technology. We are delighted to bring Glass to the runway, together with DVF."

Become a member of Campaign from just £45 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Why creative people have lost their way

What better way to kick off the inaugural issue of Campaign's monthly print offering than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).