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The Great Outdoors: Chris Clarke, chief creative officer, DigitasLBi

As the global spotlight turns on creativity in Cannes, Campaign talks to top creatives about the creative power and potential of digital out-of-home - from London and Cannes

Chris Clarke, chief creative officer, DigitasLBi 

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How easyJet transformed customer data into emotional anniversary stories
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1 How easyJet transformed customer data into emotional anniversary stories

To showcase innovation and good practice, Campaign is publishing the best case studies from the 2016 Marketing New Thinking Awards, held in association with Sky Media. EasyJet and Havas Helia triumphed in the Data Creativity category for their data-driven work on the airline's 20th anniversary.

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