Greenhalgh leaves Godman to pursue new ideas at Stark

Godman has lost one of its most sought-after directors, award-winning Jon Greenhalgh, to rival Stark Films.

Godman has lost one of its most sought-after directors,

award-winning Jon Greenhalgh, to rival Stark Films.



Greenhalgh, who last year produced work for the COI nurses campaign,

Lynx and Vodafone, starts at Stark this week. He will join the roster

alongside Jeff Stark and Steve Reeves, becoming a partner and

shareholder in the firm.



Greenhalgh joined Godman four years ago, when Jo Godman left her

managing director post at RSA to form the company, taking the RSA

directors, Greenhalgh and Vaughan Arnell, with her.



’Jon’s a great director, he’s highly rated in the industry and he does a

different kind of work to the work that Steve Reeves and I do,’ said the

director, Jeff Stark, who founded Stark Films in 1991. ’For a while, the

company has been based around me. I’m looking to hand over the reins a

bit.’



Greenhalgh began his career in advertising in the 80s, working at a

variety of agencies including D’Arcy Massius Benton and Bowles, Publicis

and WCRS. It was at WCRS that he shot to fame for the Carling Black

Label ’dambusters’ ad, produced with his copywriting partner, Kes Grey.

The award-winning ad made the pair among the most sought-after creative

teams in London.



’I’m very excited to be joining Stark,’ Greenhalgh said. ’Jeff and Steve

have a reputation for producing persuasive and conceptual ads. I want to

develop that kind of work.



’I’m leaving Godman with a strong reel thanks to Jo’s support and her

killer passion for ad production.’



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