Grey Global Group delays Blamer's move to Interpublic

NEW YORK - Grey Worldwide North America chief executive Steve Blamer is being forced to delay his defection to Interpublic's Foote Cone & Belding and see out his contract in full, according to reports.

An internal memo sent by Grey Global CEO Ed Meyer has said that Blamer will remain at Grey until his contract expires on June 15, according to a report in The Wall Street Journal.

The newspaper reports that Blamer will remain as a Grey employee, although he will no longer handle day-to-day responsibilities.

Grey Global has long been reluctant to let go of Blamer, with Interpublic first attempting to poach him in December 2003. That time, Grey managed to lure him back with the promotion to the current role.

However, a year later it was revealed that Blamer was leaving for Interpublic, to take up the role of chief executive of FCB. He was expected to join in January this year.

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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).