Grey’s Kate Harris set to head advertising charity NABS

Kate Harris, a board account director at Grey Advertising, is to become the new head of the advertising industry charity NABS.

Kate Harris, a board account director at Grey Advertising, is to

become the new head of the advertising industry charity NABS.

She replaces Helen Tridgell, who announced earlier this month that she

was leaving to become managing director of the poster audience

measurement company, Postar. Tridgell departs after four years with the


Harris, 39, said: ’I plan to continue Helen’s work. To shake some of the

dust off and make people realise NABS’ relevance. It’s about looking

after all of us, not just the old farts.’

One of the reasons Harris was chosen for the job is her relative youth

and part of her brief will be to reinvigorate the charity.

Harris joined Grey when Mellors Reay was merged into it in 1998. She

worked on the Novartis Consumer Health, Jersey Tourism, Arcadia and Open

University accounts. Before Mellors Reay she was at Leagas Delaney for

four years, working on the BBC, Adidas and Bendicks accounts.

She began her advertising career at KHBB, where she worked on new

business and then later on account management. She was with the agency

for ten years.

Mark Robinson, NABS’ marketing director, said: ’I am delighted that Kate

is joining us. Her reputation, energy and long-standing support of NABS

make her the ideal candidate to take us forward.’

Harris added: ’There’s a lot of energy and spirit at NABS and it needs

firing up a bit.

I want to keep it going on a forward momentum.

’The team has big plans for the future which underline NABS’ commitment

to being the support service for the marketing communications industry.’

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