Guardian 'start happy' by Wieden+Kennedy London

Guardian News & Media has launched a TV ad as part of a new year campaign for its Guardian and Observer titles.

The 20-second TV ad is called 'Start Happy' and features an animated man walking and running along a rainbow promoting ways to get fit in the New Year.

SUBSCRIBE TO CAMPAIGN

Only £53 for 3 months

Includes every print & iPad edition, plus full access to Campaign online and other Brand Republic sites

SUBSCRIBE