score (self-awarded): 7
Number of staff: 1013
New business / billings: Not supplied
Summary of the year so far: "There was mid-year organisational change at SapientNitro, with ECD Mark Hunter taking over the creative reins in London from European chief creative officer Malcolm Poynton.
Mark, with his exceptional advertising pedigree, will work alongside an incoming ECD for Experience Design in a new creative leadership structure that reflects our ambition to deliver the greatest work for clients seeking to break boundaries at the intersection of technology and story.
Since Mark began working with us at the start of 2014, we have won the Let There Be Beer integrated advertising account and are delivering excellent work for global mobile network Truphone. In total, we’ve won 23 new pieces of business in the first six months of 2014. The Government Digital Service (GDS), Public Health England, Reckitt Benckiser and Ladbrokes awarded us new projects, while we’ve expanded the scope of our work with existing clients Barclays, Marks & Spencer, Moët Hennessy, Tesco and Unilever across brand communications, digital marketing and experience innovation.
Some excellent work and new business wins, combined with our new creative structure, provide us with the momentum to achieve great things in the back half of the year."
Awards won so far in 2014:
International Andy Awards 2014
Communication Products & Services category, bronze for "more than just a Christmas card"
IInteraction Awards Awards (IxDA) 2014
Disrupting category, winner for "longer lives" for Public Health England
Pick of the Year: Terres des Hommes Netherlands, "Sweetie" by Lemz Amsterdam
Turkey of the Year: Not supplied