Happy #WorldEmojiDay: How brands are celebrating

Sorry Esperanto, emojis are the global language of choice. On the very, very important occasion of World Emoji Day, we provide rolling coverage of how brands are getting involved on social media.

Emojis: now have their own day, #WorldEmojiDay is July 17
Emojis: now have their own day, #WorldEmojiDay is July 17

Brands have jumped on board the emoji train over the past year or so. Fintech Intelligent Environments launched an emoji password function for banking apps, Dominos let customers order using a pizza emoji, and Wieden & Kennedy London created the "#EndangeredEmoji" campaign for the World Wildlife Fund. There's even a set of advertising emojis.

So we're expecting a lot of brands to celebrate #WorldEmojiDay on social media. Follow our rolling coverage on Storify below.

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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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