Havas Media acquires data business ElisaDBI

Havas Media Group has bought the European data analytics company ElisaDBI.

Leila Bartlam: departs Cut & Run
Leila Bartlam: departs Cut & Run

The deal will enable the group’s agencies to offer their clients better collected and analysed data.

Meanwhile, Havas Worldwide London has hired Leila Bartlam, the managing director of the editing company Cut & Run, as its head of film, and Proximity’s Justin Vir as its head of digital. They will both report to the chief ex­ecutive, Russ Lidstone.

Bartlam left Adam & Eve last year, shortly after its merger with DDB, to join Cut & Run.

Lidstone said: "Leila has a great track record and reputation, having set up and run the TV department at Adam & Eve, and Justin is a proven force in digital operations."

Havas Worldwide London is seeking an executive creative director after the de­parture of Mick Mahoney, who is joining Rainey Kelly Campbell Roalfe/Y&R.

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1 How easyJet transformed customer data into emotional anniversary stories

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