Havas Media Group hires W&K's Douglas as chief strategy officer

Havas Media Group has raided Wieden & Kennedy for its new chief strategy officer, Graeme Douglas.

Havas Media Group: (l-r) Frampton, Douglas and Avery
Havas Media Group: (l-r) Frampton, Douglas and Avery

Douglas was previously a creative director at W&K, but will join HMG to oversee strategy across its three agencies: Arena, Havas Media and Forward Media, the unit set up to service O2.

His focus will be on developing business strategy and distinct identities for Havas Media and Arena. He will also oversee the agencies’ new-business and creative output and instil data and content into the planning process.

Douglas will report to the HMG UK head of clients and strategy, Paul Frampton.

At W&K, Douglas led the creative output for Three and Honda, and was one of four creative directors on Honda’s "the other side" work last year. Before joining W&K in 2009, he worked at Carat, ZenithOptimedia and Equinox.

Frampton, the chief executive of Havas Media, took on the additional role of UK head of clients and strategy in January. At the same time, Pedro Avery, the chief executive of Arena, also became the head of investments and digital services.

Topics

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Share

1 Meet the new breed of ad agency chiefs

A new wave of first-time CEOs are opting to do things differently in an evolving landscape. They discuss the business model of the future with Jeremy Lee.

Case study: How 'This girl can' got 1.6 million women exercising
Shares0
Share

1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

Just published

More